On the surface Pegz is the stereotypical hip-hop star.
The 32 year old has gone from a wall tagging graffiti artist to a chart topping rap artist.
Yet besides being an artist himself, Pegz heads up Australia’s biggest and best-known hip-hop labels, Obese Records.
In just over eight years as the head of Obese, Pegz has been responsible for unearthing the biggest acts in Australian hip-hop, including the Hilltop Hoods, Muph & Plutonic and Drapht.
By unearthing these acts Pegz has made hip-hop acceptable in the Australian music scene.
What was once a small number of groups performing in American accents has steadily grown into one of the most successful parts of Australian music.
The Hilltop Hoods latest album, The Hard Road, topped the ARIA charts, the first Australian hip-hop act to do so and has sold over 60 000 copies, a huge achievement for an Australian hip – hop group.
Whilst not reaching the same heights as the acts he discovers, Pegz has had his own musical success, releasing four critically acclaimed albums of his own.
His most recent, 2007’s Burn City is set to be his last solo album as he concentrates more on the business side of Obese.
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